Image Guidelines

Paramater	Description
Resolution	Image resolution should be atleast 1000*1000
Format	Only JPEG file format is allowed
Background	Image should be in white/light grey
Subjective Guidelines	Images should not contain price tag, stickers or the product tag
Image Quality	Images should not be cropped, extended or elongated
Image Quality	Blurred, pixelated images are not allowed
Image Quality	No part of the product must be out of focus
Props	Solo product should be displayed without additional props
Illustrations	No text/watermark are allowed in the image
Subjective Guidelines	Photoshopped images of celebrities are not allowed on products
Subjective Guidelines	Image shouldn’t contain any offensive or objectionable items
Comparison	Image should not contain ratings and comparison with other brands
Image Count	Minimum 2 images are required, 3 is preferred, the number may depend on the product

Paramater	Description
Product Display	Product should be displayed without packing
Background	Light grey background with soft shadow is required, white background will not be accepted
Angles	Front and back view images are mandatory, Side images are good to have (optional)
Fitting	Models wearing ill fitted (loose or extremely tight) garments are not allowed as the product looses its aesthetics
Lighting	image should not be taken under heavy/extremely bright lights, lighting should be soft and as natural as possible
Product Condition	Product must not contain any creases or folds, use properly ironed apparel
Tone	Model should have the same skin tone throughout the images
Model	Same model should be used for all shots of the product
Mannequin	Mannequin images are not allowed
Count	If the product contains more than 1 unit, then the first image should showcase all the units
Pockets	Pocket view (in case the product has pockets) is good to have

Paramater	Description
Angles	Mandatory front and back images, angled shot (in case of sunglasses) is mandatory
Casing	Product casing (if provided) is mandatory for certain items, for e.g. sunglasses
Product Condition	Product should not contain any dust, stains, scratches, text engraving
General Guideline	Model should not be wearing any other accessory other than the product
Lighting	Colour and lighting should be consistent throughout the image
Wearing accessories	A model wearing the accessory is good to have (optional)

Paramater	Description
Angles	Mandatory front, back and angled shot is required, Top and sole image is required, A side and a zoomed view is good to have (optional). Tip and heel shots are mandatory for sandals
Model	A model wearing the shoe is good to have (optional)
Fitting	The footwear must fit the model (sizing should be perfect)
Accessories	Heave accessories should not be included in the image
Mannequin	Mannequin shots should be avoided, use real models.